The launch of #SunMaidSours continued at our headquarters today. We had an internal viewing of our new Sours TV spot, coffee + snacks & employees got to engage with our Snapchat lens. Let the imagination & whole fruit fun continue!
We kicked-off the national launch of #SunMaidSours with a kid-friendly party at NYC’s play space @thewonder. The imagination of our new TV spot came to life as guests sampled all four sours flavors straight from the vine, tried our new sour-watermelon-face Snapchat lens, and made their own sours-filled lunch boxes to go. See our stories for more of the whole fruit fun. #ImagineThat #TheWonderofSunMaid #SunMaid